Objective:

Studio Now enlisted Pun as Event Creative Director for the Valorant Virtual Concert Experience, a groundbreaking digital event designed to introduce the new character Yoru to fans of the globally popular esports franchise. The challenge was to blend live performance energy with immersive visual storytelling that captured the excitement and personality of the Valorant universe.

Goal:

Create a fully branded virtual concert experience that felt like a real live event, complete with dynamic visuals, environmental design, and synchronized motion content. The goal was to deliver an experience that not only showcased Yoru’s introduction but also resonated deeply with Valorant’s passionate fanbase.

Result:

As Event Creative Director, Pun led the creative vision for the concert, overseeing event branding, stage design, and environmental content. He directed on-stage and in-camera video overlays and developed cohesive visual systems that tied the performance, venue, and digital effects together into one seamless experience. The result was a cinematic, high-energy virtual concert that brought Yoru’s debut to life in an unforgettable way, redefining how live gaming events can blend storytelling and spectacle.